Gaga for Gaga

I thought my first blog was going to be boring but after a very glam-fabulous week I now have a blog to be judged on. Oh guilty pleasures, what they do to your reputation.

Last week I experienced the Lady GaGa phenomena in person. The performance met every expectation that every review I read built up.

What Tony Hsieh Didn’t Say About Social Media

Zappos is about culture. It is a company that is completely, totally, 100% invested in its culture. They want their people to want to be there. To be actively engaged. They even offer new employees $2,000 to quit during training.
Let that sink in. After you’ve made it through several rounds [...]

What Tony Hsieh Said About Social Media

When I first heard of Zappos.com a couple of years ago, it was in reference to Twitter. Here was this crazy CEO worth a billion dollars sending out frequent and personal tweets about his own life, inviting people to spur-of-the-moment happy hours in New York City, and not once mentioning a special deal or [...]

Generation Z? The “Homelanders?”

With a toddler in my house and another little one on the way, I can’t help but be fascinated with the differences the newest generation will have from even today’s teenagers. My husband and I laughed he other day that our almost 2-year-old already has full understanding of the iPad and will never comprehend that [...]

The End Of The World Is Coming! No Wait, Everything Is Fine.

It was just a little over a year ago when everyone analyzing the luxury retail space turned into Fox news. “Luxury will never be the same!” they shouted. “This is the end of luxury as we know it!”, others echoed. Some even threatened that “no one will ever buy a $1,000 bag again!” (believe it or not, these are all real quotes from some of the “leading” luxury analysts). Sensationalism was at its highest and if everyone didn’t panic and rethink their entire brand, they were going to die. Immediately. But here we are, one year later, and luxury brands are posting profits (huge profits in some cases), consumers are buying handbags worth far more than $1,000 and the same sensationalistic analysts have completely changed their tune.

Is Google Doing Away with Site Counts?

As Google has been heading down the path of less (or at least, less thorough) public information for non-verified site owners, and conversely more information for verified site owners, they may be taking another step down that path.

SEO Industry Quick Hits (Nov. 30, 2009)

You may call them quick hits. You may call it scatter shooting. You may just refer to it as news. Regardless, here are some recent developments in our world of search marketing.

Google Caffeine Index Now Live on One Data Center

For anyone who is interested, Matt Cutts has confirmed that the Google Caffeine index is currently accessible on one data center (http://209.85.225.103/). You can go there and check your rankings on the new Caffeine index. However, Matt says that this data center is only returning Caffeine results about 50% of the time. C’mon, Matt. Please make it 100%. We’ve gotta test some keyword rankings. Inquiring clients want to know! :)

18 Days Later: Undead GeoCities Pages Roam the Interwebs

Zombieland was an awesome movie. But what happens when zombies overtake the internet in URL form? Well, I’m not exactly sure what happens. All I can tell you is that 18 days ago Yahoo closed GeoCities. Geocities had a lot of pages. Ten’s of millions. Maybe a hundred million. I’m not really sure about that either. Now that I think about it, I don’t really know much at all. However, I do know that there are at least 64 GeoCities pages that are not dead. They are undead. Here’s a list I created, sorted alphabetically.

Google Blog Search Results…Still Searching?

“Quick! I need to find a blog about shoes!” How many times have you said that? Dozens of times? Maybe not, but finding an authoritative blog about any number of topics is a common task by searchers today. A blog would be a logical place to find information on new styles, trends, and up to date information on shoes. Perhaps you are doing research, looking for a contact, or simply trying to add some reading material to your blog reader.