Within Range

Back to the Future, Part IV

by Ryan Ammon on 08/16/2010 at 7:39 am in Mobile Search, Opinion Editorial, Within Range


Back to the Future, Part IV

Big ideas of the past seemed ludicrous at the time, but now we don’t think twice about them. What’s next? Here are my predictions:

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The Working Mom Dilemma

by Lora Parker on 08/13/2010 at 7:47 am in Commentary


The Working Mom Dilemma

About four months ago, I joyfully welcomed my second daughter into the world. I thought it was impossible to be in love with anyone except my husband until I had children and fell in love twice more. I’ve always had an innate desire to be a mom, but I wasn’t aware of how much I [...]

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Got To Be a Better Way

by Taryn Powitzky on 08/11/2010 at 7:31 am in Commentary, Feeds, PPC


Got To Be a Better Way

Have you ever had to do something and you say to yourself, “There’s got to be a better way to do this?” Well, good news is, there probably is. The bad news is, you have figure it out. But lucky for us, we have each other!

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Gaga for Gaga

by Venessa Moreno on 08/02/2010 at 10:09 am in Observations, Online Strategies


Gaga for Gaga

I thought my first blog was going to be boring but after a very glam-fabulous week I now have a blog to be judged on. Oh guilty pleasures, what they do to your reputation.

Last week I experienced the Lady GaGa phenomena in person. The performance met every expectation that every review I read built up.

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What Tony Hsieh Didn’t Say About Social Media

by J.Blake Martin on 07/19/2010 at 7:16 am in Observations


What Tony Hsieh Didn’t Say About Social Media

Zappos is about culture. It is a company that is completely, totally, 100% invested in its culture. They want their people to want to be there. To be actively engaged. They even offer new employees $2,000 to quit during training.
Let that sink in. After you’ve made it through several rounds [...]

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What Tony Hsieh Said About Social Media

by J.Blake Martin on 07/13/2010 at 9:13 am in Observations


What Tony Hsieh Said About Social Media

When I first heard of Zappos.com a couple of years ago, it was in reference to Twitter. Here was this crazy CEO worth a billion dollars sending out frequent and personal tweets about his own life, inviting people to spur-of-the-moment happy hours in New York City, and not once mentioning a special deal or [...]

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18hrs and a Bag of Cheese Doritos

by Parks Blackwell on 06/28/2010 at 8:28 am in Commentary


18hrs and a Bag of Cheese Doritos

It’s interesting, really. I’ve been an Apple fan (girl) for a few years now and honestly I’ve never even thought about camping out for a release. Don’t get me wrong, I come from a family of line standers. There are the Chick-Fil-A openings where the first 100 folks see free chicken for a year, or [...]

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Generation Z? The “Homelanders?”

by Sarah Engel on 06/17/2010 at 3:44 pm in Observations


Generation Z? The “Homelanders?”

With a toddler in my house and another little one on the way, I can’t help but be fascinated with the differences the newest generation will have from even today’s teenagers. My husband and I laughed he other day that our almost 2-year-old already has full understanding of the iPad and will never comprehend that [...]

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The End Of The World Is Coming! No Wait, Everything Is Fine.

by Vic Drabicky on 03/12/2010 at 1:58 pm in Commentary, Observations, Within Range


The End Of The World Is Coming! No Wait, Everything Is Fine.

It was just a little over a year ago when everyone analyzing the luxury retail space turned into Fox news. “Luxury will never be the same!” they shouted. “This is the end of luxury as we know it!”, others echoed. Some even threatened that “no one will ever buy a $1,000 bag again!” (believe it or not, these are all real quotes from some of the “leading” luxury analysts). Sensationalism was at its highest and if everyone didn’t panic and rethink their entire brand, they were going to die. Immediately. But here we are, one year later, and luxury brands are posting profits (huge profits in some cases), consumers are buying handbags worth far more than $1,000 and the same sensationalistic analysts have completely changed their tune.

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The Story of Dual Monitors & Multiple Monitor Setups

by Kerry Dean on 03/11/2010 at 5:48 pm in Commentary, Funny Stories, Within Range


The Story of Dual Monitors & Multiple Monitor Setups

Before you read on, please know that this post is not about marketing or search. Or even SEO. Or social media. It’s about monitors and displays. Dual monitors. Multiple monitor setups. Laptops and desktops. Sounds exciting, right?

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