User Experience
Just a Little Optimization Would Be Nice…
by Parks Blackwell on 07/24/2009 at 2:29 pm in Checkout Optimization, Commentary, Conversion, User Experience
I travel fairly often for my job. I’m not exactly living out of a suitcase, but I’ve been on enough trips to know a good airport when I land in one. Like most people, I prefer abundant restaurants, multiple newsstands with the right pretzels and a plethora of gum to choose from. Certain terminals within airports are better than others. DFW for example built a lovely new terminal, (D for those of you interested) which has 2 story restaurants, a glass ceiling and multiple places to sit and read or make a phone call. So, I ask – for the rest of the mediocre terminals out there… Let’s step it up a notch shall we?
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